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Why Surveys?
You may as well ask, why are perceptions important? The need to find out what music fans are thinking has never been greater than it is today. This applies not only to the world of guitars and music. It is just as true in other areas of business and research.
Knowing what the visitors to our site think helps us maintain a powerful competitive edge. It helps us strengthen our performance, implement necessary changes to the site, acquire new products, and protects our future.
If we know what our visitors are thinking, it will allow us to focus our products and services to meet their needs, assiting us as we grow the business and build customer loyalty - not to mention awakening the sales potential in all those fans of music (and the guitar in particular) that are not already our customers.
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Guitar Nine Records Surveys: Historical Results
Here are the results of the surveys we conducted on the Guitar Nine Records site in 2004.
February, 2004 Survey Results
What is your favorite style of instrumental guitar music?
| Neo-Classical Metal | 14.2% |
| Shred | 12.8% |
| Hard Rock | 12.5% |
| Fusion | 12.2% |
| Heavy Metal | 9.4% |
| Blues | 7.6% |
| Progressive | 5.9% |
| Rock | 4.2% |
| Jazz | 3.8% |
| Flamenco | 3.5% |
| Classical | 2.8% |
| Fingerstyle | 2.8% |
| Surf | 2.4% |
| Country | 1.7% |
| Smooth Jazz | 1.4% |
| Funk | 1.0% |
| World | 0.7% |
| Folk | 0.3% |
| Electronica | 0.3% |
| Pop | 0.3% |
April, 2004 Survey Results
What word or phrase most accurately describes your talents/interests?
| Guitarist | 59.2% |
| Instrumental Guitar Music Fan | 10.2% |
| General Guitar Music Fan | 8.2% |
| Bass Player | 8.2% |
| Composer/Songwriter | 6.1% |
| Computer Programmer | 2.0% |
| Vocalist | 2.0% |
| Small Business Owner | 2.0% |
| General Music Fan | 2.0% |
June, 2004 Survey Results
When did you first hear of the Guitar Nine Records site?
| 2004 | 15.2% |
| 2003 | 15.2% |
| 1996 | 12.1% |
| Today | 12.1% |
| 2002 | 12.1% |
| 1997 | 9.1% |
| 1999 | 9.1% |
| 2001 | 6.1% |
| 2000 | 6.1% |
| 1998 | 3.0% |
August, 2004 Survey Results
If money was no object, where would you like to go to further your music education?
| Berklee School Of Music | 45.9% |
| Musician`s Institute, Hollywood | 19.8% |
| L.A. Music Academy, Los Angeles | 8.1% |
| School For Improvisational Music, New York | 7.2% |
| DePaul University School Of Music, Chicago | 7.2% |
| San Franciso Conservatory Of Music, San Francisco | 4.5% |
| Conservatory of Recording Arts & Sciences, Tempe | 2.7% |
| Austin Recording School, Austin | 2.7% |
| Musictech College, St. Paul | 0.9% |
| Full Sail, Orlando | 0.9% |
October, 2004 Survey Results
If $10,000 cash suddenly became available, what would you spend it on?
| Guitars | 34.0% |
| Recording Equipment | 15.4% |
| Music Education | 14.2% |
| CDs and DVDs | 13.0% |
| Non-Musical Purpose | 9.9% |
| Google Stock | 4.9% |
| Other Instruments | 3.7% |
| CD Recording/Duplication | 3.1% |
| Favorite Charity | 1.9% |
December, 2004 Survey Results
If you could give one Christmas/Holiday CD to 20 friends, which album would you pick?
| Al DiMeola - Winter Nights | 21.0% |
| Steve Lukather & Friends - Santamental | 18.5% |
| Merry Axemas, Volume 1 | 18.5% |
| Neil Zaza - One Silent Night... Volume 1 | 9.9% |
| Gary Hoey - Ho! Ho! Hoey Complete Collection | 8.6% |
| Merry Axemas, Volume 2 | 7.4% |
| Gary Hoey - Ho! Ho! Hoey | 3.7% |
| Paul Johnson - Christmas Guitars | 3.7% |
| Jeff Scheetz - Christmas... At Last | 2.5% |
| Nokie Edwards - A Surf `N` Swing, Fret `N` String Christmas!! | 1.2% |
| Sterling Koch - Acoustic Christmas | 1.2% |
| Liona Boyd - A Guitar For Christmas | 1.2% |
| Bill Perry - A Christmas Carol | 1.2% |
| Dave Sinclair - Acoustic Christmas | 1.2% |
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