To the album's credit, Enevoldsen's guitar playing is fantastically virtuosic and the rhythm section of drummer Mickey Hurricane / bassist Flemming Hansen is exceptional if subdued (probably intentionally). Enevoldsen has a big bag full of cool riffs and melodic figures, especially in his use of odd time signatures.

However, it seems there's little more than this - songs rarely have much in the way of thematic development and, at worst, compositions can seem like a list of cool things rather than some unified piece of music. It seems like his riffs are well-developed enough that he could make an effective piece of music, but he hasn't yet. There is also a bit too much treading of the same ground, making it hard to distinguish one of the mostly heavy metal-oriented songs from another (even the two obligatory slow pieces are difficult to tell apart).

Still, these may be more nitpicking arguments than some listeners would make, so I would say that Heavy Persuasion would be a great CD for someone who wants to hear fabulous metallic guitar playing and cool riffs.